Inspiration in the color evergreen.

How to use the color evergreen.

Evergreen

#05472A,#FFFFFF

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Information about evergreen color.

The evergreen HEX code picker is #05472A. This is the low-brightness, high-saturation dark green named after coniferous trees and shrubs.

The color evergreen can be achieved in a RGB space with 5 red, 71 green, and 42 blue. Evergreen color can be achieved in a CMYK color space with 93% cyan, 0% magenta, 41% yellow, and 72% black.

Tap into the psychology of the color evergreen.

Evergreen color evokes growth and mental stimulation. The color evergreen is a strong, dark hue that provides stability over the vibrant energy of brighter greens. The psychology of evergreen color can be seen in branding by businesses that celebrate decades of service. Growth has happened over the years, but it’s often stable growth rather than something forceful and fast-paced.

Combine evergreen with other colors.

Palettes that combine evergreen color with other greens play with the human eye in a mesmerizing way. Dark evergreen next to light yellows breathes in a feeling of youth. Pair evergreen color with light pinks for a posh contrast instead, or layer the color evergreen with warm neutrals like off-white for a clean and modern look. With complementary dark shades like burnt orange or orange-red, evergreen color makes a powerful statement.

How brands use evergreen color.

The color evergreen is a popular color in branding. Businesses use evergreen in logos, product labels, uniforms, and more. Evergreen is a popular color choice for brands with decades (or more) in business, and the color evergreen conveys their stability and confidence. Fidelity Investments and Lacost apparel are two brand examples.

Compare evergreen color to other greens.

The color evergreen is a formal shade of green. Brighter greens can depict growth, youth, or energy. Evergreen color, in contrast, sends a slower-moving and reassuring message. Evergreen color is stable. It doesn’t shout. It just delivers.